The Beginners Guide to Making Money. Part One:
In The Beginning Was…The Sandbox.

Today we have a discussion between two bloggers: the New Blogger (NB) who wants to make money from the internet, and the SEO Guru (SEO), who wants to help him. Let’s follow their conversation:

SEO: Hi NB, how’r you doing?

NB: Could be better…

SEO: Oh? Wassup?

NB: Well, I set up a new Wordpress blog a few weeks ago. I decided what I wanted to blog about. You know? What would make money online. I checked out the keywords and long tail keywords for my chosen niche, following a great article on Keyword Sniping. And while I was there, I grabbed one of Court’s great SEO Wordpress Themes and set it up, making sure my meta tags were correct, of course.

SEO: Sounds cool…

NB: Then I made 20 unique posts, all relevant to my main keyword and all containing different long tails also. I made sure I didn’t put too many keywords in each post. I used synonyms too. Then I back-dated half of the posts and forward dated a few, so that they would seem like natural posts. This is a real blog, after all. Then I added the blog to Google Webmaster Tools, installed Google Analytics (and MyBlogLog to look like a ‘proper blogger’).

SEO: Yeah, you did good there too…

NB: But I need backlinks, right? So, next I rewrote some of my posts completely and submitted them to Ezine Articles and Go Articles, complete with keyword links to my main page and the page the article was targetting.

Whew! Was I beat after all that!

SEO: Yeah man. You did well…

NB: Sort Of…

SEO: Ok…

NB: My blog was indexed quite quickly and I found two of my posts on Google’s page 4 for their keywords, and my stats showed me I was getting hits for other keywords too, so I decided it was time to make money with Google Adsense. I found out the best places to put adsense, to Increase Adsense CTR, stuck it on, and sat back and waited for ‘the magic’ to happen.

SEO: Ah… I see…

NB: Then, a couple of days later, I searched again using my keywords… and couldn’t find my blog anywhere! It’s still in Google’s index, but it’s not in Google Search at all! And when I check my stats, I’m getting no more organic searches. What do I do now?

SEO: You’ve been sandboxed.

NB: Sandboxed? WTF is that?

SEO: Here’s a great post about the Google Sandbox. Take a read, and scroll down to the comments while you’re there, you’ll find even more good advice.

NB: Great article! Seems I could be in the sandbox for weeks, months or even years! Guess I monetised too quickly; set off a few ‘warning shots’ to Google with my optimised blog and keyword targettng too.

So what can I do to put this right? The article said ‘wait’, and build authority while I am doing so. Any suggestions?

SEO: You need to get yourself out there and socialize man. Show your blog is an actual blog written by a real blogger, someone who knows what they’re talking about and who is not a spammer. And while you’re in the sandbox, build some good quality backlinks. But make them look natural.

NB: Okay, I’ll get going on that right now. I’ll make some blog comments. I’ll Stumble a few people and del.icio.us them too. But that won’t get me any quality backlinks, will it? How do I go about that?

SEO: Hmmm… this could take some time…

To be continued…

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